People networking and the skyline of Dubai.

About Us

We aim to facilitate networking opportunities, host educational events, and provide resources that enhance data literacy, promote ethical data practices, and encourage the adoption of data- driven strategies in HR.

Seated people

About The Network

Started in April 2023 by David Van Lochem and Karen Bouez, both People Analytics Experts with diverse and rich backgrounds in HR, consulting, Tech and Data. The idea was to create a community around People Analytics that was inexistent in the UAE and the region. With the rise and disruption in HR, the People Analytics field is growing in importance and we must provide the proper guidance and empowerment to navigate through this evolution and help our community succeed in their fields.

Seated people in a classroom

Our Mission

Our mission is to foster collaboration, knowledge sharing, and innovation in the field of People Analytics. We aim to connect professionals, thought leaders, and organizations to drive data-driven insights and strategic decision-making in the realm of HR. By aligning our collective knowledge and expertise, we aspire to drive innovation, shape industry standards, and propel the adoption of People Analytics in organizations across the UAE. Together, we will pioneer the future of HR, where data-driven insights guide strategic decision-making.